Mainline Media has been responsible for the Mont Blanc brand and marketing since 2004, and in that time has redesigned their website several times to keep up with the latest trends and technologies. But the secret to their online success traces back to when we showed them how to transform their simple brochure website into a powerful marketing tool. From the first website to the latest redesign and development, the goal was to use aggressive digital marketing tactics to draw in traffic and drive them to conversion. We were early adopters and employers of local search optimization, online surveying and even an internal extranet interface to catapult Mont Blanc ahead of its class in mid-sized ski resorts.
To this day, skimontblanc.com employs leading edge e-commerce for their ticket sales and hotel reservations. And the entire system is content managed so the the client can update anything they like at any time. Another website redesign is in the works and we are already dreaming up new function and form. Stay tuned.