As a web designer and internet marketing professional, I have always searched for ways to better understand and explain my industry as it constantly grows and changes. With so many terms, technologies and tactics to keep track of, I had always looked for simpler, better ways to depict the core principals, the many opportunities and show how they all fit together in a way that was digestible to my clients.
Filed under:
Branding, Copywriting, Marketing, Online Strategy
by mrobinson
Mainline Media isn’t just another Philadelphia web design company, we are a shining example of how a small suburban Philadelphia company can use internet marketing to attract and conduct business with maximum effectiveness and efficiency. 75% of our business is new business that comes straight from our website.
Filed under:
Branding, Business Development, Marketing, Online Strategy
by mrobinson
Mont Blanc Ski Resort is one of Quebec’s largest ski mountains. When we approached them in the summer of 2002 they had a website that lacked real marketing power . In less than 6 weeks we developed a new website that was clearly branded, aggressively promoted, and made good use of several innovative web tools.
Filed under:
Branding, Business Development, Marketing, Online Strategy
by mrobinson
In many ways, good copywriting is good copywriting- it needs to be clear, compelling and informative. But when considering copy specifically for the web here are some tips…
Filed under:
Business Development, Copywriting, Online Strategy
by mrobinson
As a 15 year veteran of the marketing and advertising business, I firmly believe that the Internet is the most cost effective, cost efficient marketing tool, especially for today’s small and mid-sized businesses. Yet, ironically, the depth and breadth of the subject is a serious obstacle for those very companies because of their limited resources, limited time and limited funds…
Filed under:
Business Development, Online Strategy
by mrobinson